Eritaaj celebrates the brilliance of lab-grown diamonds, crafted to offer beauty, elegance, and sustainability. Our jewelry represents modern luxury—affordable, ethical, and designed for those who cherish individuality. With Eritaaj, every piece tells a story of timeless sparkle and conscious choices.
Choose Eritaaj and embrace the brilliance of diamonds, effortlessly.
Divyam Shah
A Chartered Accountant (CA), he ensures flawless operations and impeccable craftsmanship at Eritaaj.
Darshi Shah
An expert in diamond analysis and jewelry design, she leads product development with a passion for creating timeless pieces that celebrate individuality.
At Eritaaj, we create stunning lab-grown diamond jewelry that blends elegance, sustainability, and innovation. We’re committed to redefining the jewelry industry by offering ethical and eco-friendly alternatives to mined diamonds. With a focus on exceptional quality, transparency, and customer satisfaction, our mission is to make luxury more accessible while preserving the planet’s beauty. Join us as we craft brilliance for a better tomorrow.
